06/17/1863 AD founded
Travelers obtains its official state charter, but not issue its first regular insurance policy until April 5, 1864.
Travelers informally entered into its first insurance agreement a month earlier. On March 1, 1864, local banker James Bolter jokingly inquired of Batterson how much it would cost to insure him up to $5,000 for accidental death for the journey from the post office to his home. Batterson replied, "Two cents," which Bolter promptly tendered; those coins have been kept by Travelers ever since.
The original company logo was a knight's suit of armor. The red umbrella first appeared in Travelers advertising as early as 1870, but at that time was not yet the official logo. The company changed its official logo from a suit of armor to the Travelers Tower in 1920, and then replaced that with the red umbrella in 1959.
Lattitude: 41.7625° N
Longitude: 72.6741° W
Region: North America
Modern Day United States
Subjects Who or What founded?
-
James G. Batterson American designer and bu...
Objects To Whom or What was founded?
-
Travelers Insurance An American insurance co...
Events in 1863 MORE
